If you have seen the video above you already know a little more about us.

Nico (Madrid) who as you may have seen is a bit of a camera sucker, Murray (Madrid) who coordinates everyone but himself, and Ignacio (Seville) who doesn't stand out for talking much.

Jokes aside... From the beginning we saw a gap in the market: Brands are based on pretty designs and not really original and innovative stuff.

We started the brand in 2020 with Spotify Codes garments customizable with your favorite song or playlist (the best gift).

But we had a hard time to move forward because honestly... we had no idea how to do things.

Until a friend told us: “Clothes are for others to see you, and Goated for me is a step further, as others get closer to you”.

This changed our vision and we started to grow. As we brought out collections like the Spotify Concepts and NFC-enabled collections.

In a market so saturated and full of “movements” that are all very similar we want to bring people closer to you through our collections.

After 3 years since the first beer...

- More than 15000 orders
- More than 50K followers in RRSS
- Young Entrepreneur of the Year Award 2024 by GSEA

Doing things differently